Pre-orders now open for ASUS’s latest creator laptops, combining NVIDIA RTX Spark performance, professional-grade OLED displays and ultra-portable designs, from R79 999.

New creator-focused laptops combine NVIDIA RTX Spark performance, professional-grade OLED displays and ultra-portable designs, with the ProArt range starting at R84,999. This brings a new generation of AI-powered performance to photographers, videographers, designers, 3D artists, developers and other creative professionals. At the heart of the new ProArt laptops is the NVIDIA RTX Spark™ Superchip, which combines NVIDIA Blackwell RTX GPU technology with a high-performance NVIDIA Grace CPU.

**A new class of personal Windows PCs powered by NVIDIA RTX Spark **

ProArt P16, ProArt P14 and ProArt GR1X bring advanced local AI computing to slim creator laptops and a compact desktop form factor.

With up to 1 petaflop of AI performance and up to 128GB of high-bandwidth unified memory, RTX Spark enables demanding workloads that can exceed the memory capacity of conventional PCs. Depending on model architecture, quantization, context length and available system memory, users can work with large local language and vision-language models, advanced image and video generation pipelines, LoRA customization, agentic workflows and complex 3D scenes directly on their ProArt PC.

Owning local AI capacity provides three fundamental advantages. First, it turns variable pay-per-use cloud spending into predictable computing capacity, allowing users to iterate, regenerate and experiment without per-token or per-generation charges. Second, it helps protect privacy and creative intellectual property by keeping prompts, source files, project data and selected models on device, with workflows that can remain available offline. Third, it gives creators and developers greater control over their tools, enabling them to select models, customize behaviours, connect trusted applications and build repeatable workflows around their own needs.

Cloud services remain valuable for frontier-scale models and burst capacity. ProArt RTX Spark Windows PCs give users the flexibility to choose local, cloud or hybrid execution according to performance, privacy, security, cost and workflow requirements.

**ASUS creative ecosystem for agentic AI workflows **

NVIDIA RTX Spark brings NVIDIA AI and RTX graphics together to redefine Windows PCs for creators, AI developers, and gamers, all on the familiar, trusted Windows platform. RTX Spark fundamentally changes what creators and developers can achieve with a new AI computing platform. Backed by the CUDA ecosystem, it supports a rapidly expanding range of creator applications, AI models and development tools that can run locally with RTX acceleration — creating a highly capable environment for generative AI, model development and AI workflow building.

Combined with up to 128GB unified memory, RTX Spark also removes one of the biggest limitations of conventional PCs: memory capacity. Larger AI models, higher-resolution generation and more complex workflows can now run locally, opening a new class of possibilities for creators and AI developers. ASUS extends this platform advantage through the layers of its own ecosystem:

Local GenAI, built into ProArt: ASUS preloads exclusive ProArt applications that bring local AI directly into the creative workflow. MuseTree integrates two of the best local image models FLUX and WAN for token-free local generative creation, while StoryCube brings AI-powered scene recognition, media organization and intelligent asset management to Windows.

The best of local and cloud creation: ProArt combines local RTX-powered AI with leading cloud creative services, including Adobe Creative Cloud bundles, giving creators the flexibility to move between local and cloud workflows depending on performance, privacy and creative needs. On eligible ASUS laptops, an exclusive Google AI bundle further enhances hybrid AI creative experiences.

Pricing and availability

The ASUS ProArt P14 (H7407) and ProArt P16 (H7607) are available in South Africa from R79 999 and R84 999 respectively.

The products will be available through ASUS, Incredible Connection and Evetech. For full specifications and local availability, visit the ASUS South Africa ProArt range.