TVB Limited Once Again Earns “Media of the Year” at The Spark Awards 2026

Wins 28 Awards in Collaboration with Esteemed Clients and Partners, Showcasing Cross-Platform Marketing Strength

HONG KONG SAR –
Media OutReach Newswire – 12 October 2026 – The Spark Awards 2026, organised by Hong Kong’s leading marketing publication MARKETING-INTERACTIVE, recently held its awards ceremony. The ceremony recognised brands, agencies and media organisations that have demonstrated excellence in media, advertising and marketing over the past year.

Photo 1: TVB Limited once again earned “Media of the Year” at The Spark Awards 2026. Mr. SIU Sai Wo, General Manager (Business Operations) of TVB Limited (Eleventh right), and the TVB marketing and sales team joined client representatives to celebrate collaborative success.

TVB Limited (TVB), together with its clients and partners, jointly won a total of 28 awards, comprising 13 Gold, 10 Silver and 5 Bronze awards. In addition to sweeping Gold, Silver and Bronze awards for “Best Creative Campaign” and “Best Event / Experiential Activation”, TVB once again garnered the “Media of the Year” award, one of the highest honours of the event, taking centre stage at the ceremony. The recognition reaffirms TVB’s excellence in content creation, media integration, brand partnerships and cross-platform marketing.

This year’s winning campaigns span diverse sectors including food and beverage, finance, health and medical services. Partners and clients include McDonald’s Hong Kong, Bank of China (Hong Kong), Hang Seng Bank, Herbalgy Pharmaceutical Limited and Dingzhi Dental. The winning campaigns successfully integrate TVB’s high-quality content, artiste resources, television platforms, digital media and innovative marketing strategies — supported by the production team and corporate communications strategies — to amplify brands’ communication impact and create market value.

Mr. SIU Sai Wo, General Manager (Business Operations) of TVB Limited, said, “Receiving the ‘Media of the Year’ award once again is a tremendous encouragement for the TVB team. It also recognises our ongoing commitment to a content-first approach and client needs at the core. Winning 28 awards together with partners across different industries fully reflects that TVB is not only a media platform, but also a comprehensive partner that combines content creation, artiste resources, TV and digital platforms, and integrated cross-platform marketing capabilities.”

He added, “We sincerely thank all clients, agencies and partners for their trust, which enables our team to co-create influential campaigns. Going forward, TVB will continue to create more effective communication solutions for brands through creativity, quality content and digital innovation—helping clients connect with audiences, build brand value and unlock further business opportunities.”

Photo 2: Group photo of the McDonald’s Hong Kong client team and TVB team.

Photo 3: Group photo of the Bank of China (Hong Kong) client team and TVB team.

Photo 4: Group photo of the Dingzhi Dental client team and TVB team.

Photo 5: Group photo of the Hang Seng Bank client team and TVB team.

Photo 6: Group photo of the Herbalgy Pharmaceutical Limited client team and TVB team.

Award list:

TVB** Limited**

1) Media of the Year

**

McDonald’s Hong Kong — Winning Campaign: Back to the beginning in 1975**

P**artners: OMD Hong Kong, BBDO Hong Kong

2) Best Creative Campaign – Gold

3) Best Custom Execution – Gold

4) Best Event / Experiential Activation – Gold

5) Best Localised Media Offering – Gold

6) Best Original Content Creation – Gold

7) Best Sponsorship or Partnership Offering – Gold

8) Best Branded Content Strategy – Gold

9) Best Digital Media Strategy – Gold

10) Best Integrated Media Strategy – Gold

11) Best Original Content Strategy – Gold

12) Best Use of Storytelling – Gold

13) Best Viral Campaign – Gold

14) Best Launch / Rebranding Media Strategy – Silver

15) Best Media Partnership Strategy – Silver

16) Best Public Awareness Media Strategy – Silver

17) Best Social Media Amplification Strategy – Silver

Bank of China (Hong Kong) — Winning Campaign: BOCHK Wealth Management Expo 2025

18) Best Event / Experiential Activation – Bronze

19) Best Sponsorship or Partnership Offering – Bronze

20) Best Media Partnership Strategy – Bronze

21) Best Targeted Audience Strategy – Bronze

Dingzhi Dental**— Winning Campaign: Redefining Cross-Border Dental Excellence**

22) Best Creative Campaign – Bronze

**

Hang Seng Bank — Winning Campaign: Hang Seng Anti-Fraud Band**

Partners:* Mill Milk, WPP Media Hong Kong, BYFA Consultancy*

23) Best Video / Streaming Offering – Gold

24) Best Creative Campaign – Silver

25) Best Event / Experiential Activation – Silver

**

Herbalgy Pharmaceutical **Limited — Winning Campaign: Heroes in White

Partner: Sortie Agency

26) Best Original Content Creation – Silver

27) Best Video / Streaming Offering – Silver

28) Best Creative Use of Media – Silver

29) Best Original Content Strategy – Silver

**Hashtag: **#TVB #TelevisionBroadcastsLimited #電視廣播有限公司

The issuer is solely responsible for the content of this announcement.

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