PR is not what you say, it’s what people remember:

The three Ps that shape public relations Kevin Mwenye THERE is something about reputa­tion in Africa that has always fasci­nated me. Long before social me­dia gave us impressions, reach and engagement rates, people already knew how to build a reputation. It travelled through conversations, re­lationships and recommendations. You could ask about a business in one…

Subscribe to read full article.

Subscribe today

The post PR is not what you say, it’s what people remember: appeared first on The Financial Gazette.