New DHL-Absa Partnership Opens Global Trade Opportunities for African Small and Medium-Sized Enterprises (SME)

DHL and Absa Group have officially signed a Memorandum of Understanding (MOU) to expand DHL's GoTrade programme across Sub-Saharan Africa (SSA), formalising a strategic partnership that paves the way for the rollout of the DHL GoTrade programme across key markets in SSA.

By combining DHL’s logistics expertise with Absa Group’s extensive banking, digital and financial capabilities, the partnership will equip SMEs with practical tools, training and access to services that support cross-border trade, e-commerce growth and sustainable business development.

Deputy Minister of Trade, Industry and Competition Zuko Godlimpi said the partnership will help SMMEs address the critical constraints to regional growth.

“This partnership brings together the finance, logistics, market knowledge and public support that SMMEs need to trade beyond our borders. By building the capacity of South African enterprises to enter African markets, we are not only growing individual businesses - we are strengthening intra-African trade, creating jobs and using the African market to power South Africa’s economic growth.”
the Deputy Minister said.

The agreement was signed by Hennie Heymans, CEO of DHL Express Sub-Saharan Africa, and Faisal Mkhize, Managing Executive for Business Development, Business Banking Pan-Africa at Absa Group.

“Every successful business starts with someone brave enough to dream bigger. Across Africa, there are thousands of entrepreneurs with incredible ideas, determination and ambition, but many still face stumbling blocks when it comes to trading globally.” said Hennie Heymans.

“By partnering with Absa Group, we are creating a powerful ecosystem that combines logistics excellence with financial expertise, ensuring that SMEs across the continent to grow sustainably. To be clear, this is really about helping African SMEs turn big ambitions into real opportunities. Whether it's understanding how to export for the first time, finding the right financial support, reaching new customers online, or expanding into international markets," he added.

Approximately 1,600 SMEs have been trained in Uganda, one of the earliest markets to implement the programme, with more entrepreneurs also benefitting from Kenya, Botswana and Zambia. Mozambique and Tanzania are next in line for rollout.

“SMEs are at the heart of Africa's economic future. They create jobs and strengthen communities. Our partnership with DHL Express is about giving business owners practical support, and access to trade solutions that can help them move beyond their local markets and realise their growth ambitions,” said Absa Group’s Mkhize.

As the SME sector across SSA continues to play a critical role in driving economic growth, innovation and job creation, the partnership between DHL and Absa Group is a commitment to helping entrepreneurs overcome barriers to trade and unlock new opportunities beyond their borders. Together, the two organisations aim to equip more businesses with the knowledge, networks and support they need to grow sustainably, compete globally and contribute to Africa's economic growth.

Distributed by APO Group on behalf of DHL Express SSA.

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Media Contact:
DHL Express SSA
Lerato Moeletsi-Banda
Mail: lerato.moeletsi-banda@dhl.com

Absa Group Limited:
Daniel Munslow
Managing Executive: Group Communications, Group Marketing and Corporate Affairs
Mail: prmedia@absa.africa
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DHL – The logistics company for the world:
DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.

About Absa Group Limited:
Absa Group Limited (‘Absa Group’) is listed on the Johannesburg Stock Exchange and is one of Africa’s largest diversified financial services groups. Absa Group offers an integrated set of products and services across personal and business banking, corporate and investment banking, wealth and investment management and insurance. Absa Group owns majority stakes in banks in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania (Absa Bank Tanzania and National Bank of Commerce), Uganda and Zambia and has insurance operations in Kenya and South Africa. Absa also has representative offices in the People’s Republic of China, Namibia, Nigeria and the United States, as well as securities entities in the United Kingdom and the United States, along with technology support colleagues in the Czech Republic.

For further information about Absa Group Limited, visit www.Absa.Africa

About GoTrade:
GoTrade is DHL’s strategic initiative to unlock global trade opportunities for small and medium-sized enterprises (SMEs). By partnering and building an ecosystem with public and private sector stakeholders, and collaborating with international development and intergovernmental agencies, GoTrade addresses systemic barriers to SME participation in international markets and promotes sustainable trade growth worldwide.

The program leverages DHL’s unparalleled global network, logistics expertise, and market insights to connect SMEs with cross-border opportunities. Through Capacity Building and Trade Advocacy, GoTrade equips businesses with the skills, resources, and support needed to scale internationally and operate sustainably. This approach not only accelerates SME growth but also drives economic development in emerging markets, creating long-term value for stakeholders and contributing to resilient global supply chains.

**GoTrade **represents DHL’s commitment to inclusive trade and sustainable economic progress. For more information on GoTrade, click here: https://apo-opa.co/4gN8SWj